There’s a reason why Mom often doesn’t appear in the family photo album: She’s usually the one taking the pictures. Tamron USA, Inc., leverages the unique photographic perspective of this dynamic demographic with the debut of its Mom-to-Mom Project, a series of photo exhibits that feature technical tips and artistic inspiration from image-making moms. The exhibits, which focus on a new theme each month, are designed to encourage other moms to experiment with their cameras, lenses, and accessories to hone their own photographic skills.

Visitors are encouraged to contribute their own photography comments and concepts. “We designed the Mom-to-Mom exhibits to serve as a fun, interactive venue where moms brainstorm with and glean ideas from other mom photographers to boost their confidence when creating their own family memories,” says Tamron Chief Marketing Officer Stacie Errera.

The inaugural exhibit for November 2011 features the photographers’ favorite way to get their kids to smile. Upcoming themes scheduled through the end of 2012 include holiday card photos, youth sports, multigenerational portraits, and special event photography such as birthdays and back-to-school imagery...

Read More about the Mom-To-Mom Photo Tips here >>>